The key to getting more Windows users to switch to Linux | Hardware 2.0 | ZDNet.com

[Jon Pruente]

On 6/22/07, Billy Crook <billycrook at gmail.com> wrote:
> The author needs to learn how search engines work.  You can't converse with
> them like a person.  "Why choose linux?" is not a smart query.  Maybe "linux
> benefits OR advantages".

This is the problem that Kozoru (the place where all the 1U rackmounts
servers around KC suddenly came from) was working on.  It worked, but
when they sat test subjects down and had them use it, they had already
been "trained" for keyword searching.  They might put in  a few
questions, but they would shortly revert to keywords and end up
defeating the advantages of the new tech.  The tech got bought and
moved to Ask.com, as one of the Ask VPs had a stake in Kozoru.  Ever
wonder why Ask.com suddenly started doing a bunch of commercials about
a month or so ago, several months after Kozoru folded and Ask.com had
time to get it integrated and working?  ;)

Jon.